Starting a blog is one of several ways of making money online. It is also one of the many brilliant ways you can start making more money on the side while keeping your day job.
This blog is focused on financial education but, depending on your passion and knowledge there are many hot and trendy things can choose to blog about:
- Diet and weight loss
- Marriage and relationship
- Gossips and celebrity gist
- Jobs and vacancies
- University or college gists
- Technology and gadgets
- Motherhood and children upbringing
- Health etc.
However, I must state here that blogging is not a get-rich-quick scheme. It requires hardworking, commitment and patience to start seeing any meaningful result from blogging.
In fact, if you don’t have the passion for blogging in itself, you will easily get discouraged and abandon blogging if your blog monetization effort does not start yielding the desired results as early as you desire.
Therefore, in this article, I wish to show you some basic and practical ways you can start making money from blogging if you really want to go into blogging. This information is for two classes of people: First, for those who are considering going into blogging and are wondering how money can be made from it. Second, for those who are already into blogging, but do not know how to effectively monetize their blog.
Ways of making money through blogging
Here are the best ways you can start making money online through blogging:
1. Monetize with Google Adsense:
Google Adsense is one of the best and most popular monetization schemes which bloggers use to monetize their blog or web contents. By allowing Google to place ads on your website, Google pay you a part of the monies paid to them by advertisers when visitors click on the ads.
Getting approved for the Google Adsense program is not very easy. Your blog has to meet several requirements as set out by Google. See how to get approved easily for the Google Adsense program. Also, even when your blog has been approved for the program, your blog could be banned if you violate Google Adsense policy.
Although, Google Adsense has gained a strong stand in the monetizing network, there are other networks that you can be use as an alternative to Adsense in case you are application is rejected or you get banned from the Adsense program.
By using AdSense, you don’t need a direct contact with advertisers. All you need to do is to add some banner codes to your website or blog and Google will analyse the web pages then place ads related to each page.
As I said earlier, as an Adsense publisher you need to ensure that you strictly follow adsense publisher policy , otherwise you could face a penalty of been banned by Google AdSense.
2. Sell private Ads space on your blog:
As mentioned earlier your application for Adsense could be rejected or you could be banned. If any of these happen, all hope about your dream of making money from blogging is not lost. If AdSense did not work for you, you can sell ads space directly to advertisers who would like to place adverts on your blog.
When your blog is doing well and you have good amount of visitors, advertisers can write to you requesting for ads space on your blog which will in return earn you money. You can also write to advertiser directly requesting that they advertise their products and services on your blog in form of a banner.
The manner in which you profit with this can differ. For example, you may charge a one-time fee for placing a link to the advertiser’s website in a your blog’s post or article. Or you could charge the advertisers monthly or annually to place their banner ads on your web pages.
3. Incorporate affiliate links in your content:
Adding affiliate links to words, phases or sentences in your blog posts, articles or other web contents is another way of monetizing your blog.
Affiliate links are web links placed on your blog contents and when clicked by readers or viewers would direct the viewers to another paid targeted page with the aim of making the viewers to buy products or services advertised on the page.
There are several companies that offer affiliate programs. Some of them include: Amazon, Jumia, Konga, eBay. etc. All you need to do is to apply/register for their affiliate program. If your application is approved, you will be given a unique affiliate code and link, which you can use to refer buyers to the companies website to make purchases.
Affiliate links are traceable to the owners because, they bear your affiliate code. Sales made from your affiliate link is tracked and the companies pay you a percentage of money it makes from each sale generated by your affiliate link.
4. Sell digital products:
Another unique way of making money from your blog is to sell digital products such as e-books, podcasts, online courses, apps, music, photographs etc.
Visitors on your blog pay you to download any digital products that you are selling from your blog. Selling of digital products is a very great monetization method because, as soon as the product is created, you can continue to sell to as many people as possible at no extra cost of production to you.
For example, once visitors pay for your ebooks, all you need to do is to forward them the ebook in pdf format by email. No extra delivery cost or production cost is incurred by you.
5. Get paid for sponsored blog posts:
Another good way of making money from your blog is to allow sponsored posts. Sponsored posts are basically posts or articles written to promote the products or services of a company. It gives vital information and benefits of the about the company’s products or services to the readers of the blog in order to generate more patronage.
To start off the process of blog monetization through sponsored posts, you need to put together a detailed one-page information about your blog’s traffic statistics, audience demographic reach, social media presence and any other information that would endear your blog or website to your prospective advertisers. With this information, you can approach companies to negotiate such sponsorship proposal or deal.
6. Use your blog as a content marketing tool for your business:
If you have an offline business, you can use your blog as a means of promoting the business and thereby generating more sales.
Many consultants in various fields use their blogs as a means of providing free basic useful information to people. However, if the readers need more advanced information and services, then they have to pay for the assistance provided by the blog owner who is usually an expert in the field that the readers are seeking advanced assistance.
7. Offer paid membership program:
Another great blog monetisation strategy is to offer exclusive membership program. You can have two or more levels of membership classes ( diamond, silver or gold class ) for your blog readers.
Each level of membership is expected to provide members in that level with extra privileges that are not available to non-members. The privilege can involve access to more detailed information or resources or training modules or a monthly journal.
You make money from blog membership program by asking members to subscribe for a one-time membership fee or an annually renewable fee. The fee may not be very high so as not to discourage people from subscribing. For example, you can charge $5 or $10 membership fee.
However, you need to ensure that you are providing good value for membership subscription. There should be some benefits that subscribers should gain from joining your blog’s membership program.
8. Get paid by companies to review their products on your blog:
This method of blog monetization is similar to sponsored posts, but paid reviews is mainly done by the blogger instead of the company seeking products promotion.
As the blogger, you make use of the company’s product related to the niche of the blog for free and then the company pays you to write on how satisfied you are with the product, thus encouraging your readers to go for the product instead of those of the competition.
You can begin this process by writing to companies whose products are related to your blog niche asking for paid product reviews. Write to as many applicable companies as possible. Some would decline, but definitely you would find some that would oblige, depending on your blog reach and popularity.
9. Incorporate a dropshipping section in your blog:
Yes you can add a dropshipping section to your blog. Dropshipping basically involves displaying the pictures of products from suppliers or manufacturers whom you have contacted upfront for such arrangements.
When readers place orders for the advertised products, you pay the manufacturer or supplier ( which may be in another country where the product is cheaper ) a lower amount than what the buyer has paid you and the supplier ships the goods direction to the buyer.
10. Utilize your blog to build your credibility:
This is another indirect way of making money from your blog. This is how it works:
If you are consistent with your blogging efforts, overtime, you will be recognised as an expert or authority in your niche.
This will begin to open doors for invitations to you for guest speaking at seminars and conferences. You get paid for speaking in these seminars or conferences. You can also sell your books during these these seminars.
Also, when you get recognised as an expert in the niche that you blog about, you can get approached by prospective authors both local and internationally to co-author their books.
11. You can ask your readers to donate to the blog:
Not everyone is comfortable with this method of blog monetization. However, if you are providing value to your readers, they would be willing to donate to the blog to keep it in operation, especially if the blog is not generating revenue through other means.
There are many other direct and indirect ways of monetizing your blog in addition to those listed above. You will know them as you progress. Feel free to experiment with different techniques in order to know what works best for you. When you have found out what works best for you, focus on them while seeking new ways of monetizing you blog.
However, I must advise that you DON’T go into blogging ONLY because of financial benefits, so that you won’t get discouraged if the benefits do not come as fast as you wish, because they can actually take years before you start seeing them.
It is far better to go into blog because you have the passion for it. I went into blogging as a hobby, not necessarily to make money. It was after several months that I started seeing any significant benefit.
It is better to blog for fun, just as I do. That way, you don’t feel the burden and work load that comes with maintaining a blog.
Also, try to be original and unique and you will make good progress. Don’t copy other people’s work. If you must copy, give credit to the source. I am proud to say that over 98% of the content of this blog is original and unique and that has accounted for the progress and success of this blog.
Also read this: 16 unique tips that would help you succeed in blogging.
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